Cappa
Franchise is growing rapidly as a business model.
Attracting the correct franchisees is crucial to be successful when expanding a chain. Simultaneously, it has been difficult for potential franchisees to collect information about the concepts that best suit their background and competence. The recruitment firm Cappa and the consulting group Franchisearkitekt has therefore committed to developing a new portal in Norway and Sweden.
The history
Franchiseportalen.no is a Norwegian website which has existed since 2005. In Sweden franchisenet.se has been the dominating website. The new Franchiseportalen.no/.se is now being launched with a completely new look. Franchiseportalen has already had high organic results on Google, even prior to the launch.
Audience and contents
At the franchise portal you will find an overview of franchisors that are currently expanding, in addition to job advertisement from the recruitment company Cappa. The franchise portal will also contain useful information and news about franchise.
The audience is potential franchisees who want more information and contact with franchisors. The readers will be able to check off the concepts they find interesting and request more information. In this way the franchisees and franchisors will be linked together.
What can the franchisors convey?
At the franchise portal you can publish your franchise concept and express what type of franchisees you search for. The advertisement can also consist of a written presentation, pictures, videos and statements from existing franchisees.
The ambition
Franchiseportalen.no/.se will be the commonplace website where potential franchisees orient themselves about their opportunities in Sweden and Norway.
PS: If you need more active assistance with your recruitment of the correct franchisees, you can contact Cappa.
Please contact us for more information and advertisement prices.